© 2022 bb&b communication et marketing industriel
Yara, le fabricant Norvégien de dérivés d’azote, rapporte une amélioration soutenue et continue de la sécurité au travail parmi ses 17.000 employés. Le progrès réalisé depuis 2014 a réduit le taux de TRI (total recordable incidents) de 4,3 à 1,4 par million d’heures travaillées en 2018.
bb&b a significativement contribué à cette performance extraordinaire par le développement et l’implémentation du programme de communication interne « Safe by Choice » en 2013. Le programme, basé sur la motivation intrinsèque et la fierté, a permis de promouvoir une nouvelle culture de la sécurité au travail au sein de l’entreprise.
Plus d’information sur Safe by Choice
© 2022 bb&b communication et marketing industriel
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