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CGR: Aeronautical expertise in video
Like the automotive industry, the aerospace industry relies on an army of subcontractors. With a major difference: limited quantities and high quality requirements are often more reminiscent than not of the meticulousness we know from the luxury industry. Skilful hand movements, concentrated work and a scrutinising eye for detail play a decisive role.
These are then exactly the aspects we wanted to capture in our new video for CGR’s aerospace sector. We observed employees at work at four production sites in France and showcased their expertise.
The result is a film that sets industrial everyday activity, human commitment and functional aesthetics in an exciting relationship.
“At CGR we are proud of our know-how. And that is what this video expresses perfectly,” says Christophe Bojda, Head of Aerospace at CGR.
But see for yourself!
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