Market Launch

4Skies

CLIENT
4skies

TRADE
Aerospace, NTIC

PROJECT
Market Launch

TARGET
Alpha clients

EXPERTISES
Innovation Marketing

MARKET
World

Market Launch

4skies

CLIENT
4skies

TRADE
Aerospace, NTIC

PROJECT
Market Launch

TARGET
Alpha clients

EXPERTISES
Innovation Marketing

MARKET
World

Need

4skies planned to launch a low-cost nano-satellite (cub-sat) communication network orbiting at low altitude to provide internet connectivity for automated objects (Internet of Things) at remote locations. 4Skies had secured seed money for developing the concept and finding alpha clients willing to engage at an early stage. bb&b was asked at this point by the investors of 4Skies to develop the required communication concept and materials for the project launch.

Approach

Based on a workshop with the management team, we devel-oped the value proposition, the visual identity and the communi-cation material for the 4Skies launch. The creative approach included hand drawn illustrations that were later animated to express the innovative, concep-tual and ground-breaking nature of this ambitious project.

Implementation

bb&b developed the brand iden-tity, the logotype, the design rules and a didactic animation explaining the IOT concept of 4Skies. A website and sales documentation completed the toolkit for the project launch.