Communication Design B2B

Motion design stands for the audiovisual design (animation) of moving images through typography, graphic design but also video. Motion design has become widespread in content marketing and advertising. Thanks to computer-aided animation techniques, even complex image sequences can now be created with standard software. Depending on the purpose and target group, animation can be designed in two or three dimensions. Three-dimensional design, however, requires much more effort because the objects to be animated must first be modelled three-dimensionally before they can be moved in space.